Instagram Has Lost Its Sparkle

Lizzie Rajchel
2 min readJun 6, 2022

Is Instagram having an identity crisis?

Photo by Luke van Zyl on Unsplash

If you follow any social media gurus on TikTok or LinkedIn, you have most certainly heard the sentiment that Instagram is dying.

I think this sentiment that Instagram is dying comes from two places — young people don’t use it as much and the constant changes are pushing loyal users away. Like Facebook that slowly became a cess-pool of random…

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Lizzie Rajchel

I’m a multi-passionate who writes about many things including: social media, freelancing, mental health, film and television.